At this point, Instagram has become a go-to for social media users and professionals. The company that has grown exponentially since its’ inception in 2010 was recently acquired by Facebook. It’s exciting to see what new features and defining elements may develop over the next few months. While having the name recognition of being 1 of the latest trends in social media, as well as boasting very simple functionality on smartphones, Instagram can easily be leveraged for a Business account or brand.
It’s very simple to capture moments, change the filter, insert #hashtags and post. It syncs to other social media outlets like Facebook and Twitter and easily integrates into existing social media campaigns.