Tag Archives: pinterest

Biggest Blog Blunder: Not Having a Blog

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Think your business doesn’t need a blog?  Think again because that’s the biggest blog blunder you can make right now.

The blogosphere is continuing to grow and work cohesively with platforms like Pinterest that get your ideas out to a large and avid audience quickly.  And, it’s really simple to execute.

The Bongo blog started from a couple of posts and has grown to have multiple contributors, company updates, valuable business resources, and international shopping tips.

Duct Tape Marketing has a great blog post out this week about the perils of failing to blog, as well as tips to improve one.  Read the full post HERE for useful information.

Plus, if your business focuses are numbers driven, social media and blogs are an advantage because they are FREE!  Online resources are in a constant state of innovation and expansion, but cost little or nothing to implement.  Now is the perfect time, the 1st month of a new year.  Correct that blog blunder and start sharing ideas with your customers and community today!

biggest blog blunder

Make the Most of B2B Social Media Contests

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social media contest

Social media contests are a great way to engage customers and as we are coming to find, business associates as well.  It is a clever way to push product knowledge and compel readers to take action for your company without the monotony of sales pitches.  After all, the relate ability and personal sharing capabilities driving social media are what draws users.

There are many ideas that can be perused on business sites as well as by following your favorite brands on Facebook, Twitter, and Pinterest.  Step by step ideas are provided by top firms everyday about how to entice both readership and conversions.

Here is a 6 tip list from MarketingProfs.com about how to run a B2B Social Media Contest on Facebook. 

Pinterest – the New Kid on the Social Media Block

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In 2010, Pinterest joined the ranks of other Social Media platforms and since has become the 3rd highest ranked social network among them.  It has even beat out bigger name sites like LinkedIn and Google’s own, Google+.  The popularity of Pinterest should definitely be used to a Marketing advantage, specifically B2B.

There are many ways to reach followers, create back-links, and push branded content.  However, TopTenWholesale.com has published a thorough list of 7 tips that will set your business Pinterest account above the rest.  The best part is that you can actually adapt many of the techniques you would use for personal accounts which will keep the process fun for your Marketing team. 

 

Read the full article HERE and sign up for Pinterest if you’re not already pinning!

 

 

 

Social Media in 15 Minutes a Day

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As Marketing professionals there is no limit to the number of email blasts that our team receives on the daily basis. There are a great deal of valuable tools and ideas mixed among the information overload. We received something from a platform we use often PRWEB, in the form of a 15 minute exercise that is definitely worth the share.

The steps are simple:
1.) Check Facebook
2.) Tweet Something Relevant
3.) Pin 3-5 Worthy things to your Pinterest Boards
4.) Browse RSS Feeds
5.) Thank Your Customers

This would be a great slide to share with your Marketing Departments as the steps are easy to adopt and implement.

Click HERE to see what a difference 15 minutes a day can make……

Visuals Help Merchants Sell More

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Utilizing visuals on Social Media platforms, like Pinterest for example, are proving to help retailers sell more.    Visuals are important because they tell an entirely advanced story about a product and ultimately, a brand.  Pinterest is a great place to be a brand because you are able to pin products, pricing, and links that customers are able to access with ease.

 

The Convince and Convert Blog has published a short post with vital statistics about these social campaigns and how to quickly integrate these processes for your Business.

Read the full post here and if you are not already running a visual campaign on Pinterest, don’t hesitate to get started today!

 

 

 

A Marketers Guide to Pinterest

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Pinterest has really caught on and it is quickly becoming a part of the Marketing strategy for brands and businesses. As with any social media, spambots seem to not be too far behind, but you can stay ahead of the curve and set an example for other businesses by doing these 6 “pinning” musts.

 

MarketingProfs has compiled the following list of Pinterest best practices:

1. Don’t be the Dullest Kid on the Block
2. Keep it Interesting; 1 Board at a Time
3. Conduct Equal Opportunity Pinning
4. Aim to Rank high in Pinterest Search
5. Integrate to make great email campaigns
6. Vote! Like! Share! Win!

Read the full article here for the detailed step-by-step instructions of these 6 great tips!

Pinterest Is In the Best Interest of your Business

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Popular social media referral site, Pinterest is a fast growing fad of simple ideas. Consumers browse the Pinterest site, find images of things they like, and “pin” them to their personally customizable bulletin board. It’s a great way to connect products on the internet because consumers can search for brands, products, trends, and ideas.

Leading independent provider of testing and targeting for websites, Monetate.com put together a great illustration that shows the web traffic statistics and the increasing importance of consumer to consumer social referrals.

See the full illustration here: http://multichannelmerchant.com/social-media/pinterest-social-commerce-0130tpp9/

And submit an invite request from Pinterest.com. In the short term or long run, it’ll be in your BEST interest!