In a short conversation with Forrester Research VP Brian Walker, Shop.org takes a closer look at various stages of IT operations, stages of development for new product/sales launches, and how to stay on top of the functionality of your eCommerce cart and customer experience during high peak times.

As Walker explains, One of the main components of keeping your sites’ cart functioning properly is constant monitoring and testing. Citing Target’s 2011 Missoni incident, where during Fashion Week, Target released a limited edition line by Missoni and demand for the line crashed Target’s website; he elucidates that it is imperative to judge when to release huge changes and also to load test large shopping events prior to when the sale opens both on the site and in stores.

Read the short 7 question interview here for a wealth of information that can save your eCommerce store from a world of trial and tribulation by a true expert in the field:
http://blog.shop.org/2012/02/07/talking-with-forrester-research-vp-and-principal-analyst-brian-walker/